By now, many of you have already heard the tremendous news that Richmond was selected to host the 2015 UCI World Championships. The last time these Championships were held in the United States was in 1986 when Colorado Springs won the bid to host this most prestigious of races.
Richmond is expected to receive more than 450,000 visitors, many of whom will be international, while others will journey from nearly every state and U.S. territory to Virginia. From September 19–27, 2015, more than 1,000 athletes will compete, representing more than 75 countries over 7 days of racing. With 12 races scheduled, the new world champions will be crowned and Virginia is likely to join other elite world spots as a premier world cycling destination. Charlottesville and Albemarle County fit in well with that distinction!
Because you are involved in cycling or have expressed an interest in the sport, you are invited to attend“Conversation on Cycling: Richmond 2015” on May 15 at City Space, 2:00 – 4:00 p.m. (100 5th St. NE on the Downtown Mall. We can validate for 2 hours of parking in the Market St. & Water St. garages.) The purpose of this community engagement will be to discuss opportunities where Charlottesville and Albemarle County can help fill-in with outdoor activities, primarily centered around cycling, the days leading up to, including and immediately following Richmond 2015 .
At this meeting we will have a representative from Richmond 2015 who will give a short presentation, answer questions and participate in the broader conversation.
So, here’s what we know:
- Hotels will be booked solid the first half of September 2015. Organizers are right now completing signed agreements with international tour operators to build packages that will bring people to the Richmond area for the UCI World Championships.
- Hotel room compression will extend north, south, east and west to Charlottesville and beyond! Prince William County, Williamsburg, Fredericksburg, Petersburg and so many other communities are readying for this tremendous event.
- $158,000,000 is the estimated economic impact of this event. That means lots of meals will be served, retail and attraction tickets purchased. This would also include bicycle rentals, as well as outdoor recreation such as camping, running, water sports, etc.
- In February 2014, 1.2 million social media impressions occurred over a 72-hour period following the Richmond 2015 course announcement.
- 500 global media outlets will be covering the UCI World Championships in September 2015.
- The races will have 300,000,000 viewers watching on various media outlets.
Organizers left two very clear messages with legislators at yesterday’s Tourism Caucus in Richmond, which I attended.
- This bike race will be the catalyst for other things to happen in our area, and
- This race will bring bikes to the forefront, promoting both health and fitness.
Our area is so well positioned to receive athletes, fans and cycling enthusiasts who will converge on Central Virginia in September 2015. The CACVB invites you to attend and participate in this conversation to begin identifying and later strategizing on ways that our area can maximize local benefit from this world-class event.
Ellen Sewell – firstname.lastname@example.org , the CACVB’s Digital Marketing Coordinator, will be the liaison from this office moving forward. She is part of Sports Virginia and will be a valuable resource over these next 16 months.
For a glimpse of what Richmond 2015 will be about, check out – http://www.youtube.com/watch?
Please RSVP your attendance for May 15 by emailing email@example.com . A follow-up Outlook Calendar invitation will also be sent your way.
Thank you very much, and we look forward to seeing you next month!